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About the startup
Makna is Reddit intelligence built for B2C brands that want to understand what people actually say about them, not just count mentions. What you get: - Unlimited mention tracking across all of Reddit (no 15K or 30K caps like Awario or Octolens) - Sentiment and theme analysis powered by AI, so you see why people talk about you, not just that they do - Share of voice vs. competitors in the subreddits that matter to your category - Brand Check: a free AI visibility audit showing how ChatGPT, Perplexity, and Google AI Overviews describe your brand today - Full historical depth on paid plans, so you can spot sentiment shifts before they become crises Why it's different: Most brand monitoring tools were built for PR teams chasing logos in news articles. Makna was built for B2C marketers who need to know how Reddit conversations compound into AI recommendations, since LLMs lean heavily on Reddit when answering "what's the best [your category]." Transparent pricing, unlimited mentions, and a Reddit-native data model instead of a generic social listening pivot. Real outcomes: - Catch reputation issues days earlier by tracking sentiment trends, not just volume spikes - Find the exact threads where competitors are being recommended over you - Know which subreddits move the needle for your category so you can show up in the right conversations - Stop paying agency retainers to summarize Reddit for you
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