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About the startup
Betterhalf is India's first and only matrimony app without parents. We are the first and only marriage super app in India offering end-to-end matrimony and wedding products to urban Indians, who are the primary decision makers for their marriage and wedding decisions, unlike their parents who were in the driver's seat a decade ago. Our ecosystem of products on marriage - matchmaking, courtship and wedding in one super app - and focused on the correct audience - high income, higher age urban working professionals of India who are located in 30 tier-1 cities of India makes Betterhalf product a winning combination. Our flagship product - matrimonial matchmaking - offers these users the world's fastest matching in a single click (US Patent No. 16/777,773). This matching technology is faster than Tinder and more accurate than eHarmony / Shaadi.com.
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