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FRNTIR — Startup Profile
Startup

FRNTIR

Buyer-funded car-buying intel — dealer money never touches our advice.

Lifestyle & TravelEstimated

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About the startup

FRNTIR (frntir.com) is a buyer-funded car-research and negotiation advisory platform for U.S. used- and new-car buyers. Independent by design — dealer money never touches what FRNTIR recommends — it gives buyers independent market data, their leverage points, and a negotiation playbook so they walk in knowing the Buyer Fair Price and when to walk away. Buyers start free with an AI-matched shortlist and decision guide, then upgrade to a $49 Negotiation Package with instant deal intelligence on a specific VIN, or a full-service car-buying concierge. FRNTIR is built to claw back the $3,000+ buyers typically overpay on a car deal.

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