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PulsePoint — Startup Profile
Startup

PulsePoint

PulsePoint is an advertising technology platform that fuses programmatic targeting, distribution and optimization with content marketing.

Content marketing & CMS

About the startup

PulsePoint is an advertising technology platform that fuses programmatic targeting, distribution and optimization with content marketing.

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Eli Finer

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Founder stories from Marketing & Content startups

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Retold founder accounts from startups in the same category, each linked to the original.

Story

Buffer's first paying customer arrived four days after a seven-week build

Joel Gascoigne validated Buffer with a two-page landing flow, spent seven weeks of evenings and weekends on a minimal product, launched on 30 November 2010, and recorded a first paying customer within four days.

ConvertKit's $5,020 MRR in 2015 is not the 2020 ARR clock

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Justin Duke’s 2021 review peaked at $10,105 MRR, not a $392k year

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Ajay Goel priced GMass after a free year, not after an ARR headline

Ajay Goel’s own GMass posts give send volume, user counts, and plan prices. In a later interview he described a $10,000 first build, a free first year, and $10,000 to $20,000 a month after the paywall. He did not state $

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Subcategories in the same part of the directory, with the number of listed products.

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