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Noom — Startup Profile
Startup

Noom

Get life-long weight-loss results

Health & WellnessEstimated
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Signals per week, last 12 weeks
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  1. Stories Noom had five million downloads before it had a business model

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About the startup

Get life-long weight-loss results.

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Melody Schreiber

Health contributor/reporter at Guardian US, contributing editor at the New Republic, freelance elsewhere.

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Science/Health/Climate/Tech/Policy Reporter, Editor, and Communicator.

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Founder stories from Health & Wellness startups

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Retold founder accounts from startups in the same category, each linked to the original.

Story

Noom had five million downloads before it had a business model

Saeju Jeong says Noom's mission came before a working product, a hardware prototype raised nothing for two years, Cardio Trainer hit five million downloads as a free fitness app, and users taught them weight loss before

Eran Galperin bootstrapped Gymdesk to 7-figure ARR language and a mid-8-figure exit label

Eran Galperin wrote that Gymdesk took four years to $12k MRR and another four to mid-7-figure ARR, then an 8-figure exit in the subtitle; he did not publish a sale-price dollar in those essays, so this record keeps his A

Ryan Holiday seeded Daily Stoic from a book list, then treated the daily email as the product

Ryan Holiday says he announced Daily Stoic to his existing Reading List Email and got the first 10,000 subscribers or so, then built a daily stoicism letter he batches months ahead rather than writing each morning.

Glow AI's catalog $10K MRR sits on a host recap, not a fetched founder ledger

Startup Spells describes Aditya and Savio shipping a face-scanning skincare app and filling the page with $10k and $17k MRR. Those revenue lines are host copy. An investor note later names Savio Martin and Aditya and cal

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