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About the startup
Spotwise solves a problem that's been quietly costing radio stations renewals and advertisers visibility: the reporting and intelligence layer for broadcast ad campaigns is a generation behind digital channels. The platform uses agentic AI to detect, identify, and log every radio ad airing on monitored stations within 30 seconds of broadcast, at 98% accuracy, across 86+ languages. Every aired spot is searchable for 90 days with full metadata — station, daypart, timestamp, adjacent content, and audio replay. Broadcasters use Spotwise to verify their own airplay in real time, standardise post-campaign reporting for advertisers, and surface competitor activity they can convert into new business. Advertisers use it to verify their buys aired as scheduled and to see exactly what competitors are airing on the same stations during the same flight. In a documented case study, Latvia's largest commercial radio group (EHR Mediju Grupa) used Spotwise to identify 189 new advertiser prospects, spot 74 inactive advertisers, sign 25 new direct clients, and reactivate 14 former ones — adding €108K in new revenue over six months, a reported 10× ROI on the tooling investment. Spotwise is active across 13 countries and 180+ stations, with customers including Antenne Vorarlberg, REGIOCAST, Kartelias Media Group, and EHR Mediju Grupa. The company closed a $450K pre-seed round in March 2026 led by Outlast Fund, with participation from BADideas.fund and 500 Global, to expand into Western European markets and add television and podcast intelligence to the platform.
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