Klarion

Klarion audits your site against 50k+ of real buyer conversations — not just AI opinion. It scores messaging, trust, and positioning, then shows the gap between how you talk and how buyers actually describe their pain. What Klarion Measures Against Most audit tools give you an AI's opinion. Klarion scores your site against real buyer behavior: a corpus of Hacker News and Reddit posts from people describing the exact problem your product solves — in their own words. The gap between how your homepage talks and how buyers actually describe their pain is the core metric. Klarion finds it, names it, and rewrites your hero claim using the language your buyers use. What the Audit Covers Six scored dimensions — Visual Clarity, Message Clarity, User Flow, Trust Signals, Positioning, and Accessibility — backed by Lighthouse and axe-core data. The Positioning score is recalibrated against semantically matched buyer posts pulled from 50+ subreddits routed to your audience. VoC Gap: Side-by-side of founder language vs. buyer language, with a suggested reframe Trust Signals: Social proof, credibility markers, and risk reduction Accessibility: WCAG violations via axe-core and Lighthouse Message Clarity: Whether visitors can tell what they'll achieve, not just what the product does Positioning and GTM After the audit, a three-step positioning framework walks you through competitive differentiation and early customer profiling. The AI challenges vague answers — if you name a category instead…